Fluid marketing-what you need, when you need it.
Whether you need to figure out messaging, establish a stronger online presence or someone to step in as unofficial CMO, we can create a custom package to suit your needs and budget.
Building Your Online Presence
To ensure web traffic is properly leveraged so visitors to the site understand what product and why it's relevant, package includes:
Refresh of brand messaging, ghost writing blog articles, managing their social media including content curation and posting, updating website best practices for being found by keywords. Month by month or 3-month engagement.
Lead gen strategies customized for each client can include: Developing sales enablement tools, setting up account based marketing programs, determining a trade show strategy including researching shows, creating materials, etc. putting on webinars, setting up and manage pay per click and SEO campaigns. Minimum of 3-month engagement.
GTM Launch Plan
Your go-to-market plan requires a solid strategy along with many elements in place-target audience understood, messaging that resonates, an effective website, reference customers, sales tools, an arsenal of content marketing and the right marketing tactics to generate leads. It's a coordinated attack requiring a strategic roadmap and a coordinated effort to get the deliverables you need to go to market.
CMO On demand
Startups need a lean approach to marketing - and the best way to do that is "on demand" services - what you need, when you need it. There's much to be done, and it needs to be done in the right order, at the right time. You aren't ready to hire an in-house marketing team, so the obvious answer is outsourcing. Managing this team of agencies and vendors while identifying priorities and guiding strategy can feel like a full-time job. Leave it to us.